Working Kit for In-Field Coaching

COURSE OUTLINE

TRADITION FROM 2018
VERSIONS1
ACTUAL VERSIONV2009
MAIN NEW FEATUREHBR CASE STUDIES, COACHING GRID MODELS
EXPERIENCE LEVELMIDDLE TO SENIOR
JOB TITLESFIELD MANAGERS IN PHARMA
CLICK TO DOWNLOAD COURSE AGENDA

COURSE FEATURES

∠ The course is all about coaching pharma reps, with a customized content for pharmaceutical field activities specifics.

COURSE OBJECTIVES

∠ Learning the coaching models, methods and techniques by applying all within a pharma team simulation case.

COURSE CONTENT

∠ Coaching methods and tools to develop both, motivation, and core competencies through field coaching.

COURSE PERFORMANCE

∠ More than 60 sessions and over 200 participants.

∠ Excellent rating on coaching models and customization for the pharma market specifics.

Learning experiences are like journeys. The journey starts where the learning is now, and ends where the learner is more successful. The end of the journey isn’t knowing more, it’s doing more.

Julie Dirksen, learning strategy and design consultant
Portfolio

Our branding works

Experience the expertise level of our core services, take joy of our projects in brief!

Strategic Marketing Guide

COURSE OUTLINE TRADITION FROM 2018 VERSIONS 1 ACTUAL VERSION V2018 MAIN NEW FEATURE HBR CASE STUDIES, BUSINESS CASE SIMULATION EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES PRODUCT MANAGERS, KEY ACCOUNT MANAGERS, PRODUCT SPECIALISTS CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ In virtual and live format, the course includes all information needed to conduct a...

New Specialty Teams

CASE STUDYNEW SPECIALTY CATEGORY•PROJECT OBJECTIVE:To extend the internal promotion coverage in specialty care with a new external promotion team focused on primary care: GP’s and pharmacies, at a national level. •PROJECT ACHIEVEMENT:Continuous increase of the team size during the five years project, full transfer for the whole team. Efficiency is doing better what is already...

Replacement Teams

CASE STUDYREPLACEMENT CATEGORY•PROJECT OBJECTIVE:To employ specific roles within a large pharmaceutical producer for fill-in temporary replacements or vacant positions with external employees for a determined period of time. •PROJECT ACHIEVEMENT:A long-term partnership, for over 10 years, with a fully coverage of vacancy positions and a high fidelity rate of the external employees.       No one...

Mature Brands Teams

CASE STUDYMATURE BRANDS CATEGORY•PROJECT OBJECTIVE:To renew the medical promotion for a well-established portfolio of Rx products within internal medicine and infection diseases specialists. •PROJECT ACHIEVEMENT:Market share increase over expectations and excellent rating in group events. Talent wins games, but team work and intelligence win championships. Michael jordan

Recruitment Portfolio Visit Card

METHODS & TOOLS YEAR OF LAUNCHING: FROM 1999 METHOD To embrace any project and accept any challenge regarding pharma candidates To give all efforts to succeed in every recruitment project To approach any project with the same energy and passion OBJECTIVE To put the right candidate in the right place   To support candidates and employers...

New Portfolio Teams

CASE STUDYNEW PORTFOLIO CATEGORY•PROJECT OBJECTIVE:To start promotion for a new portfolio category products (primary care portfolio) by adding a new externalized field force team and keeping the internal field force capabilities focused on the consolidated and growing mature portfolio of products. •PROJECT ACHIEVEMENT:Business diversification, new organizational competencies and expertise developed in the new areas of...

New Territory Teams

CASE STUDYNEW TERRITORY CATEGORY•PROJECT OBJECTIVE:To extend the promotion territory consisting of 6 main cities and nearby areas with 4 new Reps locations and new areas to cover, by managing the new increased structure with new one field manager.•PROJECT ACHIEVEMENT:Sales increase with 40% after first promotion year and doubled in the second year. The strength of...

Key Account Management Toolkit

COURSE OUTLINE TRADITION FROM 2003 VERSIONS 3 ACTUAL VERSION V2018 MAIN NEW FEATURE NEW CHANNELS EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES KEY ACCOUNT SPECIALISTPRODUCT SPECIALISTAREA SALES MANAGERS CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ The course is practically a guideline tool for managing the most important key accounts within the business objectives.  COURSE...