Pharmacy Teams

CASE STUDY
PHARMACY CATEGORY
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PROJECT OBJECTIVE:
To build a pharmacy team dedicated to retail pharmacies at a national level, to reinforce the pharmacy presence and awareness for the established mature portfolio and new products launches. The complementary team function was synchronized with the internal field force structure activities.

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PROJECT ACHIEVEMENT:
Recall tests applied in the targeted pharmacies proved a substantial increase in recommendations and awareness.

The value of achievement lies in the achieving.

Albert Einstein
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New Specialty Teams

CASE STUDYNEW SPECIALTY CATEGORY•PROJECT OBJECTIVE:To extend the internal promotion coverage in specialty care with a new external promotion team focused on primary care: GP’s and pharmacies, at a national level. •PROJECT ACHIEVEMENT:Continuous increase of the team size during the five years project, full transfer for the whole team. Efficiency is doing better what is already...

Talent Search Projects

METHODS & TOOLS YEAR OF LAUNCHING: FROM 2003 METHOD To attract young graduates to work in pharma through digital channels To educate early graduates through online and onsite programs about pharmaceutical market    To asses through testing and exercises the talent and potential for a pharma career     OBJECTIVE To help young people to access pharma...

Bursa Pharma Database

METHODS & TOOLS YEAR OF LAUNCHING: FROM 2007 METHOD To keep the eye on the key talents and potentials candidates seeking for a career in sales and marketing for pharmaceuticals and related products To make daily interviews by considering any applicant with relevant background and experience for the specific pharma jobs OBJECTIVE To develop a...

Clients and Territory Planning

COURSE OUTLINE TRADITION FROM 2001 VERSIONS 4 ACTUAL VERSION V2019 MAIN NEW FEATURE SIMULATOR APP EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES MEDICAL & SALES PHARMACEUTICAL REPSAREA SALES MANAGERS CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ The course outline is based on a business case simulation with data and information related to the pharmaceutical...

Individual and Business Planning

COURSE OUTLINE TRADITION FROM 2010 VERSIONS 4 ACTUAL VERSION V2018 MAIN NEW FEATURE BUSINESS PLANNING CASE SUDY EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES FIELD PHARMA EMPLOYEES CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ Complex course based on business exercises and case studies regarding business planning with pharma specifics. COURSE OBJECTIVES ∠ Learning about...

Working Kit for In-Field Coaching

COURSE OUTLINE TRADITION FROM 2018 VERSIONS 1 ACTUAL VERSION V2009 MAIN NEW FEATURE HBR CASE STUDIES, COACHING GRID MODELS EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES FIELD MANAGERS IN PHARMA CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ The course is all about coaching pharma reps, with a customized content for pharmaceutical field activities specifics....

Key Account Management Toolkit

COURSE OUTLINE TRADITION FROM 2003 VERSIONS 3 ACTUAL VERSION V2018 MAIN NEW FEATURE NEW CHANNELS EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES KEY ACCOUNT SPECIALISTPRODUCT SPECIALISTAREA SALES MANAGERS CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ The course is practically a guideline tool for managing the most important key accounts within the business objectives.  COURSE...

New Territory Teams

CASE STUDYNEW TERRITORY CATEGORY•PROJECT OBJECTIVE:To extend the promotion territory consisting of 6 main cities and nearby areas with 4 new Reps locations and new areas to cover, by managing the new increased structure with new one field manager.•PROJECT ACHIEVEMENT:Sales increase with 40% after first promotion year and doubled in the second year. The strength of...