Key Account Management Toolkit

COURSE OUTLINE

TRADITION FROM 2003
VERSIONS3
ACTUAL VERSIONV2018
MAIN NEW FEATURENEW CHANNELS
EXPERIENCE LEVELMIDDLE TO SENIOR
JOB TITLESKEY ACCOUNT SPECIALIST
PRODUCT SPECIALIST
AREA SALES MANAGERS
CLICK TO DOWNLOAD COURSE AGENDA

COURSE FEATURES

∠ The course is practically a guideline tool for managing the most important key accounts within the business objectives. 

COURSE OBJECTIVES

∠ Understanding the key accounts complexity and functionalities. Practicing the main principles in demo exercises.

COURSE CONTENT

∠ Principles, methods and practices to be applied with the key accounts.

∠ Key Accounts partnership solutions to constantly increase the business value.

COURSE PERFORMANCE

∠ More than 500 sessions and over 2000 participants.

∠ Very good and excellent rating for the training information and outcomes.

Where my reason, imagination, or interest were not engaged, I would not or could not learn.

Sir Winston Churchill
Portfolio

Our branding works

Experience the expertise level of our core services, take joy of our projects in brief!

New Territory Teams

CASE STUDYNEW TERRITORY CATEGORY•PROJECT OBJECTIVE:To extend the promotion territory consisting of 6 main cities and nearby areas with 4 new Reps locations and new areas to cover, by managing the new increased structure with new one field manager.•PROJECT ACHIEVEMENT:Sales increase with 40% after first promotion year and doubled in the second year. The strength of...

Mature Brands Teams

CASE STUDYMATURE BRANDS CATEGORY•PROJECT OBJECTIVE:To renew the medical promotion for a well-established portfolio of Rx products within internal medicine and infection diseases specialists. •PROJECT ACHIEVEMENT:Market share increase over expectations and excellent rating in group events. Talent wins games, but team work and intelligence win championships. Michael jordan

New Specialty Teams

CASE STUDYNEW SPECIALTY CATEGORY•PROJECT OBJECTIVE:To extend the internal promotion coverage in specialty care with a new external promotion team focused on primary care: GP’s and pharmacies, at a national level. •PROJECT ACHIEVEMENT:Continuous increase of the team size during the five years project, full transfer for the whole team. Efficiency is doing better what is already...

Bursa Pharma Database

METHODS & TOOLS YEAR OF LAUNCHING: FROM 2007 METHOD To keep the eye on the key talents and potentials candidates seeking for a career in sales and marketing for pharmaceuticals and related products To make daily interviews by considering any applicant with relevant background and experience for the specific pharma jobs OBJECTIVE To develop a...

Talent Search Projects

METHODS & TOOLS YEAR OF LAUNCHING: FROM 2003 METHOD To attract young graduates to work in pharma through digital channels To educate early graduates through online and onsite programs about pharmaceutical market    To asses through testing and exercises the talent and potential for a pharma career     OBJECTIVE To help young people to access pharma...

References Check-Out Validation

METHODS & TOOLS YEAR OF LAUNCHING: FROM 1999 METHOD To fill-in a references check-out form for the final candidates To make a cross-references evaluation per each key responsibility in the future job To assess the candidate employment history with the future role and organization    OBJECTIVE To maximize the recruitment success    To increase the decision objectivity...

Individual and Business Planning

COURSE OUTLINE TRADITION FROM 2010 VERSIONS 4 ACTUAL VERSION V2018 MAIN NEW FEATURE BUSINESS PLANNING CASE SUDY EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES FIELD PHARMA EMPLOYEES CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ Complex course based on business exercises and case studies regarding business planning with pharma specifics. COURSE OBJECTIVES ∠ Learning about...

Strategic Marketing Guide

COURSE OUTLINE TRADITION FROM 2018 VERSIONS 1 ACTUAL VERSION V2018 MAIN NEW FEATURE HBR CASE STUDIES, BUSINESS CASE SIMULATION EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES PRODUCT MANAGERS, KEY ACCOUNT MANAGERS, PRODUCT SPECIALISTS CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ In virtual and live format, the course includes all information needed to conduct a...