New Specialty Teams

CASE STUDY
NEW SPECIALTY CATEGORY

PROJECT OBJECTIVE:
To extend the internal promotion coverage in specialty care with a new external promotion team focused on primary care: GP’s and pharmacies, at a national level.


PROJECT ACHIEVEMENT:
Continuous increase of the team size during the five years project, full transfer for the whole team.

Efficiency is doing better what is already being done.

Peter Drucker

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Pharma Case Studies Challenge

METHODS & TOOLS YEAR OF LAUNCHING: FROM 2003 METHOD To create and apply pharma case studies for various job roles To use Harvard Business Review case studies with pharmaceutical content     To design business exercises with sales, marketing or people management themes, customized for the pharmaceutical jobs requirements OBJECTIVE To identify the professional profile and competencies ...

People Management Kit

COURSE OUTLINE TRADITION FROM 2005 VERSIONS 8 ACTUAL VERSION V2019 MAIN NEW FEATURE DEMO COACHING VIDEOS EXPERIENCE LEVEL JUNIOR TO SENIOR JOB TITLES AREA SALES MANAGERS, FIELD FORCE AND NATIONAL SALES MANAGERS CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ In virtual and live format, the course is a best seller in pharma! With a...

Candidates Profile Tests & Surveys

METHODS & TOOLS YEAR OF LAUNCHING: FROM 2003 METHOD To combine various tests and surveys, to obtain a comprehensive profile description To evaluate each core competence with a specific competence survey or test     To create and customize competencies’ testing methods to the specific recruitment process needs OBJECTIVE To obtain a complete profile description  To match...

Mature Brands Teams

CASE STUDYMATURE BRANDS CATEGORY•PROJECT OBJECTIVE:To renew the medical promotion for a well-established portfolio of Rx products within internal medicine and infection diseases specialists. •PROJECT ACHIEVEMENT:Market share increase over expectations and excellent rating in group events. Talent wins games, but team work and intelligence win championships. Michael jordan

Start-up Teams

CASE STUDYSTART-UP CATEGORY•PROJECT OBJECTIVE:To start medical promotion for a renown pharmaceutical producer in Romania by covering main RO cities and multiple medical specialties.•PROJECT ACHIEVEMENT:High reputation & business profit within 1st promotion year. Coming together is a beginning. Keeping together is progress. Working together is success. henry ford

Individual and Business Planning

COURSE OUTLINE TRADITION FROM 2010 VERSIONS 4 ACTUAL VERSION V2018 MAIN NEW FEATURE BUSINESS PLANNING CASE SUDY EXPERIENCE LEVEL MIDDLE TO SENIOR JOB TITLES FIELD PHARMA EMPLOYEES CLICK TO DOWNLOAD COURSE AGENDA COURSE FEATURES ∠ Complex course based on business exercises and case studies regarding business planning with pharma specifics. COURSE OBJECTIVES ∠ Learning about...

Replacement Teams

CASE STUDYREPLACEMENT CATEGORY•PROJECT OBJECTIVE:To employ specific roles within a large pharmaceutical producer for fill-in temporary replacements or vacant positions with external employees for a determined period of time. •PROJECT ACHIEVEMENT:A long-term partnership, for over 10 years, with a fully coverage of vacancy positions and a high fidelity rate of the external employees.       No one...

On-Spot Teams

CASE STUDYON-SPOT CATEGORY•PROJECT OBJECTIVE:To build an on-spot team to cover general practitioners at a national level, to reinforce two mature brands new indications. To subordinate the project field force to our partner area sales managers and to align whole new team to the specific standards and operations. •PROJECT ACHIEVEMENT:Fully coverage of GP’s with 3 calls...